Co-Op Advertising Programs

Agile and Effective Funds Management

Effortless Co-Op Management

MSWIPE Co-Op Advertising Programs gives you the power to work with channel partners effortlessly but never let go of compliance.

Our programs offer a fresh approach to MDF & Co-Op funds management that enables sales and marketing professionals a wider spectrum of flexibility to work with channel partners. The program is designed to maintain tight controls that keeps business under control and maintain brand compliance. Now your channel partners have a more simpler way of growing faster and never lose their market share. You too can focus on increasing your returns on your market development investments. 

Multiple Channel Engagement Models

Joint Planning, Pre-Approvals, Efficient Claims

Electronic Payments

Now adopt a seamless approach to the procure-to-pay process with  our electronic payment solutions that reduce costs, mitigate risk, streamline processes, and generate revenue.

Corporate Cards

Choose the right corporate card for your business and have more control and transparency on your expenses that simplify payments, streamline procurement, and reduce costs.

Channel Partner Reimbursements

MSWIPE has payment and remittance processing services in place that offer automated payment & remittance services which helps eliminate manual processing, reduce the risk of errors, provide pre-reconciled download files for auto-posting, and expose missing items up front.

Payment processes for co-op advertising programs include :

  • Pay by ACH, check, wire, bank draft, or credit memo
  • Pay in local currencies
  • Accurately post payments to your accounting system
  • Maintain a single point of reference for payment information
  • Get full service 1099 administration

Reporting & Analytics

Both you and your channel partners are awarded with a comprehensive and intuitive reporting. It includes a homepage where channel partners can know the status of pre-approvals and claims right from their right from their dashboard. There are account overviews for channel partners to quickly see the total co-op funds available, funds committed and prediction of future co-op funds.

Not just channel partners, but even marketing managers can access co-op pre-approvals and claims that are awaiting processing with a direct link to those claims right from their homepage and even get notified about it. It enables quick and easy updation of co-op advertising funds  used by marketing tactic, product, channel partner, and geography. Channel partner marketing activities, pre-approvals and claims before engaging them in a conversation can now instantly kept a tap on by the channel managers.

Self or Full Service – You Choose

A Client Success Manager is assigned to you who will have full knowledge of your co-op advertising program. Depending on the needs of your company you may decide on how much assistance you want in developing program guidelines, setting up new funds, workflows or rules, doing site administration, auditing pre-approvals and/or claims, managing reimbursements and payments. You can opt for a full self-service or take advantage of our  co-op advertising program professional services to handle the entire co-op program administration. You can even have a blend of the two.